I live in Las Vegas recent study shows that it is really hard to attract the Millennials to the casino’s. It is not about the slot machines any more but the hotels provided like spa, restaurants, shows and many more attracts them to go visit Las Vegas. I never really into slot machines before but now a days more slot machines comes out using television series, movies and more. I heard that the recent G2E convention they wanted to corporate skills, the more skilled player you are in the game it gives better rewards that would try to attract Millennials to Las Vegas.
According to a recent study, they found that 91 percent of Millennials are on the Web, making up 32 percent of all U.S. Internet users. According to another study, 77 percent of Millennials frequent social networking sites and 71 percent use instant messaging. I do agree that I am always in the web using my laptop to check what is going on around the world and using social networking sites to get the information as well. It is the accessibility of the internet now to connect with everyone not like before to contact someone far away you need to send a letter to the post office and wait for them to receive your mail so you can contact them a lot has been change since then.
Cite:
Armstrong, Gary, and
Philip Kotler. Marketing:
An Introduction,
10th Edition. Pearson Learning Solutions, 2010. VitalBook file. p.
73-74.
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